Catena Media, a dominant force in the digital affiliate marketing industry, recently revealed Åsa Hillsten as their latest head of communications and investor relations. Hillsten succeeds Anne Rhenman and brings extensive expertise to the position, having recently held the role of Chief Communications Officer for Collector AB, a Swedish digital financial institution. She will assume the role in January 2018, managing all of Catena Media’s internal and external communications, encompassing investor relations.
This news follows a monumental year for Catena Media. They experienced unprecedented revenue expansion and embarked on a series of acquisitions, acquiring several prominent affiliate networks, including a recent agreement for an undisclosed Japanese network.
Robert Andersson, Chief Executive Officer of Catena Media, conveyed his enthusiasm about Hillsten joining the company, emphasizing her ideal suitability for the position, particularly as the organization recently transitioned to the Nasdaq Stockholm Mid Cap market. He views her as crucial to their communications approach moving forward.
Hillsten also expressed her eagerness, stating that she is delighted to be joining Catena Media at such a critical juncture. She believes the sector is still in its nascent stages and sees immense potential in Catena Media’s digital business framework and capacity for growth.
My experience at Collector, deeply involved in the realm of communication, has provided me with a strong base to develop upon as I encounter upcoming obstacles.
