A top-tier web address, Betting.Online, was recently bought for an unprecedented $400,000. This purchase comes after the same organization’s acquisition of Casino.Online in 2017 for over $200,000, underscoring the increasing tendency of internet gaming businesses to invest in powerful digital brands.
The transaction, managed by escrow.com via domain registrar Radix, established a new benchmark for a generic top-level domain (gTLD) sale. This action by the firm, whose Casino.Online platform boasts more than 160,000 monthly visitors, showcases a calculated dedication to strengthening their position within the online gambling sector.
Patrick Gerhard, head of Casino.online, stressed the importance of this acquisition, noting that Betting.Online fits seamlessly with their brand identity and goal to dominate the market.
Radix, possessing a collection of valuable domain names, intends to proactively connect with potential purchasers and cooperate with intermediaries and platforms to facilitate comparable high-value deals going forward.
A global online media enterprise recently divested itself of three European gaming platforms – Casino.se, Casino.gr, and Casino.pt – for a tidy sum of $4 million. This transaction solely encompassed the websites and their memorable domain names.
In related developments, the Gambling.com Group has debuted Casinos.com, a domain they secured in November 2022. Mirroring its sibling site Gambling.com, Casinos.com focuses on linking users with top-tier internet casinos, complete with promotional offers, evaluations, and naturally, those crucial links.
