A high-value web address, Betting.Online, was just bought for an unprecedented $400,000. This purchase was completed by the same organization that procured Casino.Online in 2017 for more than $200,000, indicating a distinct financial plan in the internet gaming market.
This transaction signifies a notable turning point, establishing a new benchmark for general top-level domains (gTLDs) within the sector. The agreement, conducted via escrow.com, places it among the leading five domain acquisitions of 2023.
Patrick Gerhard, head of Casino.Online, conveyed his excitement regarding the acquisition, noting that Betting.Online will be crucial in bolstering their standing within the field. This action underscores the increasing tendency of gaming enterprises acknowledging the worth of premium web addresses to engage audiences and cultivate brand recognition.
The triumph of Casino.Online, which boasts in excess of 160,000 monthly users, likely swayed the choice to obtain Betting.Online. With a substantial amount of Casino.Online’s traffic arriving directly, it’s evident that possessing a memorable and pertinent web address offers a considerable edge in the online world.
A global online media enterprise recently divested three of its European wagering domains and associated websites – Casino.se, Casino.gr, and Casino.pt – for a tidy sum of $4 million.
This firm, Gambling.com Group, also just debuted Casinos.com, a domain they acquired in November 2022. Similar to its counterpart site, Gambling.com, Casinos.com is an affiliate platform, meaning they connect users with suggestions, promotional offers, and assessments of internet casinos.
