The premier Australian football competitions, referred to as the Isuzu UTE A-League (men’s) and Liberty A-League (women’s), have secured a long-term renewal of their collaboration with IMG, the international sports and entertainment powerhouse. This broadened arrangement centers on transmitting the A-Leagues to a worldwide viewership, overseeing data privileges, and widening the leagues’ scope via streaming platforms.
IMG will persist in utilizing its proficiency to disperse broadcasting entitlements to all regions beyond Australia and New Zealand. Concurrently, IMG Arena, their data division, will gather and disseminate official game statistics to more than 460 authorized sports wagering entities globally.
A-Leagues Chief Executive Nick Garcia conveyed enthusiasm regarding the partnership’s possibilities, underscoring the expansion of Australian football and IMG’s contribution in magnifying its global visibility. He emphasized the league’s compelling narratives, showcasing national squad standouts, international talents, and emerging prospects, assuring supporters of even more exhilarating contests and captivating storylines as the leagues enlarge with fresh teams in both the men’s and women’s divisions.
Dale Levin, a high-ranking executive at IMG Media responsible for Australia and Southeast Asia, conveyed his contentment with the strong alliance IMG has fostered with the A-League. He emphasized how, throughout the preceding six years, this joint effort has notably boosted the league’s visibility.
In a current advancement, FanDuel, a well-known sports wagering platform, incorporated IMG Arena’s Golf Event Centre into its framework. This assimilation allows FanDuel patrons to partake in real-time betting across diverse markets during PGA Tour competitions, utilizing IMG Arena’s state-of-the-art technology.
