{"id":193,"date":"2024-06-17T15:40:52","date_gmt":"2024-06-17T12:40:52","guid":{"rendered":"https:\/\/freecashnodepositbonuscasino.icu\/2024\/06\/17\/better-collective-acquires-skycon-to-expand-us-presence-and-enhance-adtech-capabilities\/"},"modified":"2024-06-20T17:06:07","modified_gmt":"2024-06-20T14:06:07","slug":"better-collective-acquires-skycon-to-expand-us-presence-and-enhance-adtech-capabilities","status":"publish","type":"post","link":"https:\/\/freecashnodepositbonuscasino.icu\/2024\/06\/17\/better-collective-acquires-skycon-to-expand-us-presence-and-enhance-adtech-capabilities\/","title":{"rendered":"Better Collective Acquires Skycon to Expand US Presence and Enhance AdTech Capabilities"},"content":{"rendered":"<p><iframe loading=\"lazy\" width=\"800\" height=\"450\"\n    src=\"https:\/\/www.youtube.com\/embed\/v420iMWj7Pg\"\n    frameborder=\"0\"\n    allow=\"accelerometer; encrypted-media; gyroscope; picture-in-picture\"\n    allowfullscreen><br \/>\n<\/iframe><\/p>\n<p>A prominent international sports wagering media conglomerate, Better Collective, has substantially broadened its American footprint through the $56 million purchase of Skycon Limited. This calculated maneuver will see Skycon, a performance marketing leader in the online gaming sector, integrate with Better Collective&#8217;s paid media branch.<\/p>\n<p>This procurement significantly bolsters Better Collective&#8217;s ambitious expansion strategies. It not only solidifies their position within the United States market but also augments their current AdTech infrastructure with Skycon&#8217;s proficiency in profit-sharing frameworks.<\/p>\n<p>Jesper S\u00f8gaard, Chief Executive Officer and co-founder of Better Collective, conveyed his excitement regarding the agreement, underscoring the collaborative potential between the two entities. He stressed that Skycon&#8217;s achievements with revenue-sharing structures perfectly complement Better Collective&#8217;s own strategic objectives.<\/p>\n<p>The acquisition entails an initial disbursement of \u00a325 million, with a prospective earn-out reaching \u00a320 million contingent upon Skycon&#8217;s subsequent performance. S\u00f8gaard is optimistic that this alliance will capitalize on Better Collective&#8217;s media purchasing influence to further propel Skycon&#8217;s revenue escalation. <\/p>\n<p>This purchase allows us to reach new collaborators and sectors, utilizing our exclusive internal sports media information for enhanced outcomes.  It significantly strengthens our advantage in the marketplace.&#8221;<\/p>\n<p>This declaration follows closely on Better Collective&#8217;s remarkable 2022 revenue surge of 52%, showcasing their ambitious growth plan. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>A prominent international sports wagering media conglomerate, Better Collective, has substantially broadened its American footprint through the $56 million purchase of Skycon Limited. This calculated maneuver will see Skycon, a&hellip;<\/p>\n","protected":false},"author":58,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Better Collective Scores with Skycon Acquisition for US Expansion<\/title>\n<meta name=\"description\" content=\"Sports betting media giant Better Collective just made a HUGE move, acquiring Skycon Limited for $56 million! This strategic play strengthens their US presence and takes their performance marketing to the next level.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/freecashnodepositbonuscasino.icu\/2024\/06\/17\/better-collective-acquires-skycon-to-expand-us-presence-and-enhance-adtech-capabilities\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Better Collective Acquires Skycon to Expand US Presence and Enhance AdTech Capabilities\" \/>\n<meta property=\"og:description\" content=\"Sports betting media giant Better Collective just made a HUGE move, acquiring Skycon Limited for $56 million! 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